OUR SERVICES
At HerStory Agency, our services are uniquely created for Founders and small business owners eager to amplify their brand’s social impact through intentional and elevated events. We partner with leaders at any stage but specialize in guiding beginner to intermediate entrepreneurs. Whether you’re just breaking into hosting events for your community or need help scaling, we’re here to help you create memorable, profitable, purpose-driven events.
Does this sound familiar?
☑ You have canceled events due to low ticket sales or worse, hosted an event that flat out flopped...
☑ You have planned events and had a great turnout but you were left in the red after, resulting in ZERO profits...
☑ You have an engaged online community but don’t know how to turn followers into paying event attendees or strategic brand partners...
☑ You are juggling a full-time job and a business which leaves very little time to plan and execute high-quality events...
☑ You have the vision for an event but struggle with logistics, marketing, and execution to ensure it’s profitable and impactful...
Our Packages
Your Opening Hand
Vision to Execution Suite
Perfect for founders ready to get started with intentional event planning.
This starter service includes:
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Strategy call to define vision, audience, and goals
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Curated vendor and venue suggestions
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Timeline & task list creation
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Branded event landing page guidance
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Creative direction + custom event mood board
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Marketing Strategy and campaign support
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Support for up to 12 weeks
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One 30 minute pre event call and post-event recap call
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Deliverables provided within 14 days of intake call
INVESTMENT: $1500
High Stakes Play
Purposely Planned
For growing brands ready to host full-scale, on-brand events with structure.
This service includes everything in the Vision to Execution Suite PLUS:
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Full project timeline & milestone management in Asana
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Sponsorship deck creation + intake forms
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Speaker, vendor, and partner sourcing
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Day of Onsite Management for up to 6 hours
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Run-of-show development and immersive brand experience planning, including:
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Strategically structured programming (panels, sessions, breaks)
-
Flow and transitions that keep guests engaged
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Integration of brand messaging into every event element
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Interactive moments, activations, and thoughtful touchpoints
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Cohesive visuals, language, and guest journey from start to finish
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INVESTMENT STARTS AT $3500
High Impact Experience
All In Production
For legacy-building, high-touch, large scale, or multi-day events requiring elevated curation and production.
This includes everything in Purposely Planned PLUS:
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Post-event performance insights & strategic recap
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Creative direction for photoshoot for marketing + brand visuals
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Community management & social strategy integration
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Event collateral design
INVESTMENT STARTS AT $5000
The Process
Our process begins with a deep dive into your current event strategy, where we evaluate strengths and identify growth opportunities.
01. CLARITY
We start by getting clear on what you’re building and why it matters.
This phase is about vision alignment, business goals, audience insight, and brand direction
02. STRATEGY
Here’s where we build the plan. We don’t do guesswork. Instead, we use curated tools, systems, and timelines that keep your event aligned and on track.
03. EXECUTION
Time to bring it to life. Whether it’s a rinse-and-repeat monthly event or a high-impact signature experience, we handle the details that make your event feel seamless and intentional from start to finish.
PURPOSELY PLANNED
Our Signature Service
For growing brands ready to host full-scale, on-brand events with structure. This all-inclusive package is perfect for entrepreneurs who want to seamlessly outsource the entire event management process, freeing up your time to focus on scaling your business and doing what you love most. Let us handle the details so you can thrive in other areas of your brand.
Timeline
This can vary based on scope of event. However, we recommend at least 3 months from your target event date.
The Process
Through a collaborative partnership, we work closely with you to bring your vision to life. Guided by the strategic expertise of our Founder, Loren Smith, we provide clear, actionable direction to transform your ideas into impactful results. Our approach blends strategic planning with thoughtful execution, enabling you to turn your community and network into a powerful source of revenue.
We manage it all...communication, marketing, vendor coordination, contract negotiation, sponsorship assistance, and logistics. We do all the heavy lifting so your event not only meets but surpasses expectations.
The Inclusions
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Strategy call to define vision, audience, and goals
-
Curated vendor and venue suggestions
-
Timeline & task list creation
-
Branded event landing page guidance
-
Creative direction + custom event mood board
-
Full project timeline & milestone management in Asana
-
Sponsorship deck creation + intake forms
-
Speaker, vendor, and partner sourcing
-
Day of Onsite Management for up to 6 hours
-
Run-of-show development and immersive brand experience planning, including:
-
Strategically structured programming (panels, sessions, breaks)
-
Flow and transitions that keep guests engaged
-
Integration of brand messaging into every event element
-
Interactive moments, activations, and thoughtful touchpoints
-
Cohesive visuals, language, and guest journey from start to finish
-
OUR SERVICES AREN'T FOR YOU IF...
☒ You expect last-minute event planning to yield premium results instead of committing to a well-thought-out strategy.
☒ You are resistant to expert recommendations and prefer to micromanage every aspect of the event.
☒ You don’t have a clear goal for your community or audience and are unsure how an event fits into your brand ...
☒ You don’t value structure or organization and prefer to “wing it” rather than follow a proven process...
☒ You lack commitment to your own brand growth and view events as a casual, one-time experience rather than a long-term business strategy.
Win Your Brand Moments
Book a Complimentary Consultation. Let's chat and we'll see if we are the right fit for your event.
